How did Thermoshield develop?

The original Thermoshield products were developed by a Colorado Springs chemical and technology specialty company called General Industries Corporation. Experts at General Industries spent seven years researching, developing and testing their coating compounds before they finally achieved what they had set out to do: design a product “to cure all roofing problems.”

General Industries enlisted resin supplier Rohm and Haas to help create the kind of resin needed to give Thermoshield its flexibility, longevity, and protective properties.

Engineering company 3M worked with General Industries to develop the ceramic microspheres that give Thermoshield its potent insulating properties. The microscopic ceramic spheres that became part of Thermoshield products were based on the compounds used to coat space shuttles. By combining the ceramic with a water-based, non-toxic, flexible coating, General Industries was able to make this space-age technology accessible to private residential and business customers.

Since some of the space  technology was developed in the Colorado Springs area, where General Industries was based, the company was able to consult space shuttle experts during the research and testing phases of Thermoshield's development.